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American Legacy Book Awards Finalist

Celebrating Our Achievement: 2024 American Legacy Book Awards Finalist in Business: Sales

Best Business Books to Read in 2022

Best Business Books to Read in 2022

Most studio owners think about culture as somethin Most studio owners think about culture as something you feel when you walk in the door. The music. The greeting. The energy. Those things are real. But they’re the result… not the source. The source is what happened before the contractor showed up for their first shift. What was said, and what wasn’t. What was documented and what was just assumed. Culture by design beats culture by default every single time. May 18th — The Contractor Conundrum — free for boutique fitness studio owners. MONDAY. Comment CONTRACTOR.
Insert client who left a bad review… Employee wh Insert client who left a bad review… Employee who didn’t follow policy… Tax collector who came calling… Buyer who missed a payment… No matter what, as your business coach/consultant, I’ve got your back. Enthusiastically. Possibly homicidally… Fun fact: TWO of my clients sent me this reel and said this was me as their business consultant. 😂🤷🏻‍♀️ I’m okay with that. #businesscoach
People always ask if I ever actually disconnect. People always ask if I ever actually disconnect. Yes. Because the businesses are built to not need me to function every single minute. That didn’t happen by accident. It happened because at some point I stopped being the answer to every question, and built systems that were. My son is learning that the world is big. That work can look like a lot of different things. That you can build something real and still actually live. That’s the goal. Not the revenue number. Not the follower count. This. AMPLIFIER in the comments if you’re building toward this. #businessfreedom #growmybusiness #smallbusinessowner
Here’s the uncomfortable version of this: Busy Here’s the uncomfortable version of this: Busy feels productive. It has all the markers… like full days, lots of action, exhaustion at the end. But if nothing is compounding—if this week looks basically the same as last month—you’re not building. You’re maintaining. Maintenance isn’t growth. It’s just slower decline. The Badass Amplifier is a 6-month operating system for business owners who are done optimizing for survival. Men and women. Any business type. We meet you where you are, and build from there. Last 2026 cohort starts July 1. Comment AMPLIFIER. #smallbusinessowner #growmybusiness
Everyone is handing out frameworks right now. The Everyone is handing out frameworks right now. The 5-step system. The proven method. The exact strategy that took someone from X to Y. And some of it is genuinely good. But it was built for a specific business, at a specific stage, with a specific set of constraints that probably don’t match yours. The best strategic decisions I’ve ever made — and helped clients make — started with understanding the specific before reaching for the general. Diagnosis before prescription. Always.
I’m not saying your team is perfect and you’re I’m not saying your team is perfect and you’re the problem. I’m saying the structure is usually the problem. And the structure is yours to fix. That’s actually good news. Because people are hard to change. Systems aren’t. This applies whether you have employees, contractors, a virtual team, or one part-time person who’s technically “helping.” The way you set it up determines how it runs. Every time.
The nomad life only works if the business works wi The nomad life only works if the business works without you. And a fitness studio, which is as location-dependent as businesses get, can absolutely work without you physically in it… But not if your contractor team doesn’t have clarity, buy-in, and a leader who set expectations before something went sideways. I’m teaching how I built this, and how you can too. And to be fair, my studio isn’t my ONLY business, but the foundations ring true regardless. Build the business you want, not the business you have settled for! May 18th. The Contractor Conundrum. Free. Comment CONTRACTOR to register. #fitnessstudioowner #boutiquefitnessstudio #fitnessbusiness #businessconsultant
The nomad life only works if the business works wi The nomad life only works if the business works without you. And a fitness studio, which is as location-dependent as businesses get, can absolutely work without you physically in it… But not if your contractor team doesn’t have clarity, buy-in, and a leader who set expectations before something went sideways. I’m teaching how I built this, and how you can too. And to be fair, my studio isn’t my ONLY business, but the foundations ring true regardless. Build the business you want, not the business you have settled for! May 18th. The Contractor Conundrum. Free. Comment CONTRACTOR to register. #fitnessstudioowner #boutiquefitnessstudio #fitnessbusiness #businessconsultant

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